Your brand. Our engine.
Staffing and brand-activation agencies live on rostering, site check-in and reporting – and clients expect it under the agency's brand, not somebody else's. PurposeTech whitelabels a proven engine behind your name: white-label theming and custom domains are shipped capabilities, not a roadmap item.
28,000+
Confirmed shifts across national appeals
9,000+
Confirmed shifts in a single appeal
1,000+
Sites coordinated in one campaign
5+
Years in production
The platform is not your product
Your product is the campaign, the crowd and the client relationship. Building and maintaining rostering software is a second business you did not sign up for.
Building it yourself
- Months of development before the first roster
- Your team carries uptime, hosting and fixes
- Every client request becomes a dev project
- The software competes with the work for attention
Whitelabel on PurposeTech
- Your brand and domain on a proven engine
- Maintained, hosted and supported for you
- Rostering, site check-in and live reporting built in
- Flat monthly whitelabel pricing – talk to us
The engine behind your brand has coordinated more than 28,000 confirmed shifts across national appeals – more than 9,000 of them in a single appeal, and more than 1,000 sites in one campaign.
What ships under your brand
White-label theming
Your logo, colours and tone on every screen volunteers and staff see. White-label theming is a shipped capability, in production today.
Custom domains
Run the platform on your own domain, not ours. Your clients and their people never leave your brand.
Shift scheduling and rostering
Volunteer and staff rostering at national scale – shifts, sites and self-service booking, the same engine that runs national appeals.
Site check-in
On-the-day check-in at each site, so you know who turned up where – across every activation you are running.
Live reporting
Live dashboards while the campaign runs – coverage, gaps and check-ins – for your team and for the client report afterwards.
CSV import
Bring your existing people across with the CSV importer – export from your current system, import, and start rostering.
See the engine at work
The same platform your deployment runs on, in its home sectors.
One-off Events & Campaigns
The surge problem your activations share with street appeals – a time-boxed window, many sites, many people.
How one-off events workEvent Volunteering
The event engine underneath – branded registration, interactive site selection and rostering for each location.
Event volunteering platformStreet Appeals
Where the engine was proven – national collection days with thousands of shifts across hundreds of sites.
Street appeals platformThe engine is proven on national campaigns
28,000+
confirmed shifts across our national appeals
7,000+
volunteers across 1,000+ sites in one appeal
$300k+
raised by Child Cancer Foundation in 2025
$109k
Assistance Dogs NZ's first six-figure campaign
Whitelabel FAQ
How does whitelabel actually work?
Your brand goes on every screen – logo, colours and copy – and the platform runs on your own domain. Volunteers, staff and clients see your agency, not PurposeTech. White-label theming and custom domains are shipped capabilities, in production today.
Who owns the data?
You and your clients. The rosters, volunteer and staff records in your whitelabel deployment belong to your business – we operate the engine underneath it, not the relationship on top of it.
Can we migrate from an existing platform?
Yes. The platform has a CSV importer, so you can export people from your current system and bring them across, then set up your campaigns and rosters on the new engine.
How fast can we launch?
Fast, because the engine already exists and runs national-scale campaigns today. Launching is theming, your domain and your data – not a software build. Talk to us and we'll map out the steps to your first campaign.
Want your brand on a proven engine?
Flat monthly whitelabel pricing – talk to us. Bring a campaign you are running now and we'll show you what it looks like under your brand.